Both B2B and B2C start-ups face fierce competition. In order to survive, start-ups need to punch above their weight, make smart decisions, and win customer loyalty and trust.

What is Start-up software development?

Start-up software development is the type of software application development that assists businesses to get up and running smoothly, or launch their innovative new software product. This could include an engaging, easily navigated website, a community portal, a platform to directly connect suppliers with their customers, an online booking and invoicing application, or an automated risk and governance system.

One of the biggest challenges for start-ups is spending wisely while marketing effectively. 9 out of 10 start-ups will fail. But implementing smart technology, software, and applications makes it more likely that you’ll be part of the 10% that succeed. Investing in start-up software development also makes it much easier for you to attract customers and grow quickly.

Software developed for start-ups needs to be agile and flexible. It also needs to be designed in a way that allows the business to scale quickly, so it doesn’t outgrow the software as its needs change.

Start-ups are looking for fast releases and short lead times. They’re under constant pressure to demonstrate that they’ve developed a solution that addresses a real problem in the market.

How it works

We work with start-ups to provide cutting-edge software development and solutions, whilst being respectful of tight budgets. We can help you navigate the inevitable bumps along the road by exploring all the details of your plan, looking for potential pitfalls, and providing innovative suggestions.

We’ve been involved with a number of start-ups over the years, working on everything from SaaS to mobile applications to web portals. We believe that start-up software development is exciting due to the unique challenges and opportunities we face while developing software for passionate entrepreneurs and business owners.

goals and needs

Goals and needs for your software


Development process

We ensure that the software is able to handle the needs of your start-up now, and flexible enough to match your growth in the future.

If you’re ready to talk about start-up software development, get in touch today to learn how we can help make your vision a reality.

Tell Us About Your Project

Call us on 1300 739 117 or complete the form to book your free consultation and discover how we can add value to your business software solutions.

Case Studies : Start-up

Technology strategy session report

Start-up needs Strategy Session

A Sydney based entrepreneur had an awesome idea that had fantastic potential, but he didn't know how to evolve his idea with the right strategy to take the next step with confidence. He was concerned with over-engineering or over-investing in potentially the wrong feature or technology, he wanted to get his strategy locked down to maximise his bang for his buck and get his idea on track.
Read More

Onetick Technology Pty Ltd

We created a fully functional web-based automated risk and governance system with pre-repair financing, factoring decision analysis and reporting functionality.
Read More

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