What is business intelligence?
Business intelligence is the technology, practices, and applications for the collection, analysis, integration, and presentation of business-related data.
Business intelligence systems allow you to quickly access your internal data. That means efficiently analysing internal information for trends which can help you make smart decisions.
These applications also help empower your employees. The more people who can access your data, the greater value you’ll see as every employee becomes a decision maker. When your team members are armed with real-time, relevant information, they can make informed decisions that improve customer service and increase productivity.
Business intelligence also helps companies become more efficient from an operational perspective. The amount of time your employees spend on data entry and manipulation preparing operational reports and KPIs is greatly reduced, as they can instead generate both summarised and detailed reports with the press of a button. The time saved can be spent in other areas of your business.
In order to remain competitive, you need to know what your customers want. Business intelligence software allows you to see patterns within the behaviours of your customers, and shows you what they do and don’t want. This knowledge can help you respond to shifts in the marketplace, turn your current customers into raving fans, and attract new customers.
One of the best reasons to choose business intelligence applications is that they quickly pay for themselves in the short-term, as:
- Decision makers will be able to identify areas where you can cut costs and improve productivity
- Retailers can easily see where they can cut excessive inventory
- Managers can analyse staff hours based on need
Efficiency can be maximised from production to distribution.
FIND THE RIGHT SOLUTION
We will work together with your team to determine what the best solution is for your needs and to achieve your goals
EFFICIENCY AND PRODUCTIVITY
Each of our projects are designed to improve efficiency and productivity so you spend less time on the little things
How it works
Business intelligence applications can be developed to shine a light on many different business processes. Some employers use them to monitor staff productivity including manufacturing throughput, sales targets, or customer complaints. Others use them to determine the ROI of different marketing strategies. These applications can be used to understand more about partners and competitors. Companies have great success by taking customer data from website engagements, social media, email marketing and their CRM system to understand how to meet their needs.
Since there are so many ways that business intelligence applications can be used, we spend time talking to you about your core needs.
We look at the type of data you have, the information you need, and how it can be used to grow your business.
Companies are now collecting more data than ever. But it’s how you use that data that will determine your success. We work with you to find productive solutions to the challenges and issues you’re facing.
Our business intelligence consultants can help you streamline, integrate and consolidate the data collection and reporting process in order to connect your team members with the data they need to make more strategic decisions. You’ll be able to effectively analyse your information, improving operations and increasing revenue at every level.
If you’re looking to remain competitive in a world that’s quickly becoming more connected than ever, get in touch today to learn how we can help you with your “big data” and business intelligence applications.