What is digital asset management software development?
If you rely on digital media as part of your business, whether it is used internally or access granted/sold to external parties, you’ll eventually need a trustworthy digital asset management solution. Whether you need to manage photos, logos, videos, branding information or more, a digital asset management system allows you to store, manage, and share these files, making it easy for staff members to retrieve files from anywhere.
Digital asset management software is designed with each company’s unique needs in mind. Managing rich media digital files are very different compared to managing Word or Excel documents. These require intuitive workflows and a level of sophistication unavailable in most off-the-shelf file management solutions (or unavailable at a reasonable cost). Some commercial packages charge on a per asset or per Gb basis, which can lead to huge monthly fees if you have a large collection of digital assets. It may be more cost effective to custom build the solution (which you then own outright), and not have to pay ongoing fees.
The best digital asset management software allows users to edit and update on the go. Wherever you go, you can have all your files at your fingertips- on any device.
Digital asset management software development also allows businesses to control who can access certain assets, and what those people can do with those assets. Rights and permissions are also easily managed. This means that busy business owners and executives no longer need to continually grant usage rights and deal with requests.
Often, files have been shared and edited so many times, that no one is sure which file was the original. Digital asset management software development puts an end to these types of problems. This software also provides huge time savings, as staff no longer need to track and be responsible for all of your assets.