If you’re wondering which one is right for you, here are the key benefits and differences of each:
Responsive design websites
Many consider a responsive design to be a more sophisticated and elegant choice, and it seems to be the overall direction that the web is heading toward. This technology is the more forward-thinking choice, since once the changes have been added to your site, it will work with devices released next month and next year, without further programming.
A responsive design detects the type of device that’s being used to browse the website, and adjusts the layout according to the device and the size of the screen. That means that the same content can be displayed on a smartphone in a one-column format, on a tablet in a two-column format, or on a desktop in a three-column format basically one website for a range of different devices.
One of the advantages of a responsive site is that they can support many screen sizes and devices with one implementation, a mobile site, on the other hand, must be built separately.
For business concerned with SEO and link building, responsive design websites can be the way to go, since new code is embedded within your current website, meaning the link equity is preserved, web addresses are easily shared, and complicated redirects are avoided.
Responsive sites are not always the most practical choice though, and a responsive design isn’t simply a patch that you can sew onto your existing site, as it usually requires a complete redesign of your user interface.
For this reason, if you’re happy with the desktop version of your site, or don’t quite have the budget for a redesign, it can make more sense to choose to develop a separate mobile site.